Shopify CRO Consultant who finds where your store leaks revenue, then fixes it.
An independent Shopify CRO consultant and Liquid developer. Every engagement starts with data: I audit your full funnel, find the highest-impact leaks, and ship the fixes myself. No guesswork, no fluff.
Independent Shopify CRO consulting, delivered by one senior specialist. I run conversion audits, rebuild checkout, fix Core Web Vitals, and write the custom Liquid that replaces slow apps, for growing DTC brands and Shopify Plus stores. You work directly with the person doing the audit and shipping the code, so you get senior-level results without the overhead, the markup, or an account manager in the middle. Twelve years, 100+ stores, 15-30% average conversion lift.
CRO Audits & Strategy
Starting at $500 · full audit $2K-$5K
Clients typically see 15-30% conversion lifts from audit recommendations.
Full-funnel conversion audit covering homepage, collection pages, PDPs, cart, checkout, and mobile experience. You get a prioritized action plan ranked by revenue impact.
- GA4 and heatmap analysis
- Checkout funnel drop-off diagnosis
- Mobile vs. desktop gap analysis
- Competitor benchmarking
- ICE-scored implementation roadmap
Framework: Shopify CRO Audit Guide (5 steps, 100+ stores). Recent results: Factory Direct Blinds (mobile PageSpeed 38 → 81), WD Electronics (Plus, 9.3s → 2.7s LCP).

Checkout Optimization
Starting at $1,500 · full project $1.5K-$3K
Shop Pay converts 1.72x higher than standard checkout. I make sure you capture that.
Reduce checkout abandonment by simplifying the flow, adding trust signals, and configuring express payment options. Shopify Plus stores get advanced checkout extensibility work.
- Checkout flow analysis and redesign
- Shop Pay, Apple Pay, Google Pay setup
- Trust badge and security signal placement
- Form field optimization
- Shopify Plus checkout UI extensions
See the Checkout Optimization Guide for the detailed approach.

Performance & Speed
Starting at $1,000 · CWV sprint $1K-$3K
Every 1-second improvement in load time increases conversions by 5-7%.
A Shopify speed optimization service that fixes what actually slows a store: app bloat cleanup, Liquid loop optimization, image delivery, third-party script management, and Core Web Vitals on mobile (LCP, INP, CLS). I've delivered 50-80% load time improvements consistently, the same result a speed optimization agency delivers, minus the account manager and the markup, one specialist start to finish.
- Core Web Vitals audit (LCP, INP, CLS)
- App bloat analysis and cleanup
- Liquid template optimization
- Image and asset delivery
- Third-party script impact reduction
Free tools: CrUX Grader + App Bloat Detector. Deep dive: Core Web Vitals Optimization. Proof: Enea Studio moved every CWV to all-green.

Custom Shopify Development Services
From $50/hr · project quotes on call
Replace $20-100+/month apps with clean custom code that loads faster.
Full-stack Shopify development: custom theme and ecommerce development, custom sections, product configurators, metafield integrations, and OS 2.0 builds. I write the Liquid myself, so you get custom Shopify development that stops you paying for apps that slow your store down, and you get it from one specialist, not an agency markup.
- Custom theme development (OS 2.0)
- Dynamic sections and blocks
- Product configurators and custom forms
- Metafield and metaobject integrations
- Shopify Plus Script Editor work
See my approach: Shopify Liquid Development Guide.

Shopify SEO Consultant
Starting at $500 · audit $1K-$3K
Get your pages cited in AI search, not just ranked in blue links.
A Shopify SEO consultant fixes the technical and on-page issues that keep a store from ranking: crawl and index waste, thin or duplicate templates, missing structured data, and slow Core Web Vitals. I run the audit and ship the fixes myself, covering crawl and canonical control, JSON-LD schema, internal-link architecture, and answer-engine optimization, so they land in rankings instead of sitting in a report.
- Technical SEO audit: crawl budget, indexation, canonicals, redirects
- Structured data and rich results (Product, FAQ, Breadcrumb JSON-LD)
- Core Web Vitals and page experience as a ranking factor
- Answer-engine optimization (AEO) for AI-search citations
Free tools: Schema Validator + Robots Crawler Checker. Deep dive: Product Schema & AI Citations. Proof: the technical SEO behind this site and its free Shopify SEO tools.

Not sure what you need?
I'll look at your store live and tell you where the biggest opportunities are. If you already know the scope, see how I work and the three engagement tiers — $500 audit, weekly retainer at $750-$1,000, or monthly retainer at a 12% discount.
Book a Call Free 30-min audit · Live store walkthrough · No pitchShopify CRO Consultant FAQ
What does a Shopify CRO consultant do?
A Shopify CRO consultant audits your full conversion funnel, homepage, collection pages, product pages, cart, and checkout, then implements the highest-impact fixes: checkout and payment optimization, Core Web Vitals and speed, mobile UX, and custom Liquid to replace slow apps. The goal is measurable conversion-rate lift, not a redesign for its own sake. You work directly with the person doing the audit and writing the code, not an account manager.
Should I hire a Shopify CRO agency or a consultant?
It depends on scope. A large multi-brand rollout may need an agency's headcount. For most $500K to $10M DTC stores, an independent Shopify CRO consultant is faster and cheaper: you work directly with the specialist doing the audit and writing the code, with no markup for a team you never speak to. I have optimized 100+ Shopify stores and typically deliver 15-30% conversion lifts, and every engagement starts with a free 30-minute strategy call.
Do you work with Shopify Plus stores?
Yes. Shopify Plus stores get the checkout work that only Plus unlocks: checkout extensibility, UI extensions, and Script Editor logic, plus the same full-funnel CRO audit, speed optimization, and custom Liquid development. Plus stores usually have the order volume where a 0.5% conversion lift is worth five figures a month, so the CRO ROI is highest there.
How much do Shopify CRO services cost?
CRO audits range from $500-$5,000 depending on scope. Checkout optimization projects typically run $1,500-$3,000. Performance sprints range from $1,000-$3,000. Custom Liquid development is quoted per project. All engagements start with a free 30-minute strategy call to assess your store's specific needs.
What's the ROI of Shopify CRO services?
Clients typically see 15-30% conversion rate improvements. For a store doing $1M annually, even a 0.5% CVR increase adds $50K+ in revenue with zero additional ad spend. CRO investments typically return 5-10x within the first 90 days.
Do you offer a Shopify speed optimization service?
Yes. Performance and Core Web Vitals is one of my four core services, run as a $1,000 to $3,000 sprint. I audit the cold-load speed, cut app bloat and render-blocking scripts, optimize images and Liquid, and fix mobile Core Web Vitals (LCP, INP, CLS). As an independent speed optimization expert you get page speed optimization services without agency markup, working directly with the person shipping the fixes.