Proof over promises

Real Shopify CRO results

From real stores. Each case study covers the diagnosis, the approach, and the measurable impact.

Case studies
10
Real stores, real numbers
Total sales, 30 days
+51%
Mobelglede
Core Web Vitals
5/5
All green, Enea Studio
Reached checkout
+30%
WD Electronics
Factory Direct Blinds Shopify store selling custom made-to-measure window blinds and shades
Home & Interior · Custom Window Blinds

Factory Direct Blinds: Mobile PageSpeed 38 to 81

Shopify retainer case study: mobile PageSpeed 38 to 81, a MeasureSafe upsell, GSC recovery, a 6,221-line product builder rebuilt, and a reviews migration.

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Shopify Plus multi-store architecture: one design system, three regulated storefronts, zero vendor-theme forks
Regulated Healthcare · Aesthetics & Pharmacy

Shopify Plus B2B Build: 3 Storefronts, 5 Checkout Extensions

A Shopify Plus build for a regulated UK aesthetics and pharmacy group: three storefronts, five checkout and admin extensions, and a fail-closed B2B gate.

3 Storefronts
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Tuff Pupper harness page with a three-tier Build-the-Kit bundle picker
Pet Gear · DTC Dog Harnesses & Accessories

Tuff Pupper: Zero-App Bundles, Support Chat, CLS Fixed to 0.03

Tuff Pupper Shopify case study: native Build-the-Kit bundles, a custom support chat, 133 of 133 products SEO-complete, and product page CLS down to 0.03.

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Everly Shopify supplements brand homepage with Loop Subscriptions and Markets currency conversion
Health & Wellness · Supplements (DTC)

Everly: Shopify Markets Currency Fix, CLS 0.11 to 0.00

Fixed Shopify Markets currency conversion: replaced 38 hardcoded USD prices with Liquid money filters, eliminated FOUC, CLS from 0.11 to 0.00.

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Enea Studio Shopify luxury fine jewelry homepage with all Core Web Vitals passing green
Fine Jewelry · Lab-Grown Diamonds

Enea Studio: All 5 Core Web Vitals Green in 6 Sprints

Shopify case study for a luxury jeweler: all 5 Core Web Vitals green, SEO fixes, variant filtering, metal swap, and a Mejuri-grade collection page rebuild.

5/5 Green Core Web Vitals
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WD Electronics Shopify storefront selling UTV accessories and LED light kits
Automotive & UTV Accessories

WD Electronics: +30% Reached Checkout, CLS 0.488 to 0.001

Weekly CRO, SEO, and performance retainer on a UTV Shopify Plus store. 4-week funnel: reached checkout +30%, added to cart +28%, cart CLS 0.488 to 0.001.

+30% Reached checkout
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Reference Shopify teeth whitening brand demonstrating dense social proof and trust signals
Health & Beauty · DTC Oral Care

DTC Teeth Whitening CRO Roadmap: 8 Quick Wins, 64/100 Perf

CRO roadmap for a DTC teeth whitening brand. 4 reviews vs competitors' 7,500+, 12-15 friction points, 64/100 performance. 8 quick wins identified.

12-15 Friction Points
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Mobelglede Shopify homepage on Dawn Sense theme selling premium vintage recliners
Furniture · Premium Used/Vintage Scandinavian

Mobelglede: +51% Sales and +41% Add-to-Cart in a CRO Sprint

87-commit Shopify CRO sprint for Mobelglede, a Norwegian used furniture store: add-to-cart +41%, checkout +40%, total sales +51%, and what Phase 2 fixes next.

+51% Total sales (30-day)
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PageSpeed Insights showing a representative collegiate apparel Shopify store failing Core Web Vitals on mobile with severe CLS
Apparel · Collegiate & University Wear

Collegiate Apparel Speed Audit: 7.9s LCP, 2,500ms TBT

Performance audit: 33/100 Lighthouse, 7.9s LCP, 2,500ms TBT. App bloat diagnosis and phased fix plan. Estimated $3-5K/month lost revenue.

33/100 Lighthouse Score
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Varsity Gripz Shopify storefront selling PS5 and Xbox controller grips
Sports Accessories · DTC & B2B

Varsity Gripz: $0 to 7-Figure in 12 Months

Built Varsity Gripz from zero to 7-figure revenue as Founding Ecommerce Lead. PDP optimization, bundle strategy, and dual DTC + B2B execution.

$07 Figures Revenue
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